Digital & growth marketing
Boost your acquisition and retention with agile growth strategies. We optimize your conversion funnels and activate data-driven campaigns to maximize customer lifetime value
Your key challenges
In today’s digital-first world, customer experience is the primary differentiator. Service excellence depends on eliminating friction and harnessing the power of data:
Reduce customer effort
The goal is to radically simplify customer journeys. Customers should be able to subscribe, make changes, or troubleshoot their services in just a few clicks—fully independently through self-service.
Create a unified 360° customer view
How can you ensure a consistent experience when data is scattered? The goal is to bring together all touchpoints to enable real-time personalization.
Deliver seamless human–digital convergence
True omnichannel performance depends on smooth, context-preserving handovers between AI-driven platforms and human agents to resolve issues at the first point of contact.
Customer intimacy at the heart of customer co-creation
We align technology and marketing capabilities to turn every interaction into a lasting, high-value customer relationship based on proximity and trust
Reinvent your customer relationship today. Do you want to audit your customer journeys or deploy an omnichannel strategy? Our UX and Data experts support you in turning your customer experience into a competitive advantage
Sofrecom strengthens operators’ competitiveness by optimizing the deployment of networks (5G, fiber) capable of turning surging traffic into sustainable growth. Let’s discuss your project
Get a CX maturity assessmentOUR SOLUTIONS
Customer journey digitalization
We design intuitive applications and e-commerce portals to automate simple tasks and free up your teams for high-value interactions
Customer data platform & 360° view
We implement customer data platforms to enable predictive personalization: deliver the right offer, at the right time, on the right channel
Contact center excellence
We optimize customer service operations, from training advisors to managing conversational AI tools, ensuring long-term customer excellence
Omnichannel & seamless experience
Next-generation contact center architecture enabling seamless transitions between digital and physical channels, with real-time shared history
Our Approach: Design Thinking & Empathy
We co-design your solutions with the people who actually use them
-
Customer journey mapping: field immersion to identify friction points and map key moments of truth in the customer journey
-
Co-design & prototyping: design Thinking workshops to quickly ideate and test solutions with your end users
-
Voice of the customer analysis: active listening and analysis of customer feedback to drive continuous service improvement
-
Value-driven performance management : tracking Net Promoter Score, digital conversion rates, and Customer Effort Score to measure and optimize performance
